Monday, November 1, 2010

The Moleskine Notebook (for the ages)

The Moleskine notebook has something for everyone. It's design is clean and it's form serves it's function well, as the shape of the notebook lends itself to being easily used. Everyone, whether you are a student or a professor, a musician, a writer, a scientist, a mathematician, a chef, and so on and so forth, has thoughts, ideas, or sketches, or a combination of the three, to jot down. Tired of writing these things on a napkin or even on your hand? The moleskine is the answer.
http://2wheeledlife.com/wp-content/uploads/2010/07/moleskine.jpeg

The Moleskine is available in three sizes, in red or black, with a hard or soft cover, and with either lined paper or non-lined paper. These options are ways for the consumer to shape their needs to the Moleskine and customize it according to their interests, while keeping the design simple and classic, adding nothing too jazzy or superfluous. As far as function, there is an elastic strap that wraps around the front to keeps the notebook closed, which can be used to keep loose notes like receipts or papers, maybe index cards, post-its or receipts, inside the notebook so they do not fall out. It can easily be opened by sliding it to the side. The paper inside is durable, and with lined paper or blank paper, the customer will have the option to have the guidance or structure of lines, or a clean sheet that allows for drawing and sketching. These are the reasons why it can and should be used by anyone. As a mass-produced object, the Moleskine is a useful product that is a quality example of industrial design that has the power to be long-lasting, and attractive to a very large demographic of buyers and consumers.
Designed by designers, for designers (and absolutely anyone else), the form of the Moleskin provides a clean and classy aesthetic, while being durable and portable. I cannot even count the number of Moleskines I have gone through so far in my life, effortlessly pulling it out of my backpack or purse at any given moment to scribble and sketch, filling up each page, front and back, with notes, lists, ideas. And you ask why I keep going back for more Moleskine.
As designers, everything we make comes from an idea that sprouts in our head, and writing the idea down on paper is the first step to making it happen. Plain and simple.
Calling all Brainstormers: Go buy a Moleskine.

Also, Oscar Wilde, Vincent Van Gogh, Pablo Picasso, Ernest Hemingway and Henri Matisse, are all said to have used the legendary Moleskine. Does that factoid inspire you to go out and purchase a handy dandy Moleskine today or what?

One more thing to my fellow bloggers in the blogosphere, I thought you would appreciate this limited edition Swiss Helvetica Moleskine. The fact that uber popular typeface Helvetica has been printed on a Moleskine, speaks to just how relevant the Moleskine is amongst designers. I think it's a winning combination. I want one!

Moleskine notebook

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